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Latest News

How Adidas Stays Ahead: A Deep-Dive with Francesca Sullivan

How Adidas Stays Ahead: A Deep-Dive with Francesca Sullivan

In this episode, we talk with Francesca Sullivan, Global Head of Women’s Football Player Management & Strategy at Adidas. She shares her journey from professional player to one of the most influential leaders in the women’s game. We discuss: The rapid growth of...

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How Top Clubs Are Monetizing the Women’s Game

How Top Clubs Are Monetizing the Women’s Game

For years, women’s football was written off as a passing fad. That idea is now firmly obsolete. The women’s game has become both a significant force and a clear indicator of where the sport is headed. “The future is women,” FIFA president Gianni Infantino said during...

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Podcast sneak Peak 

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