FIFA has launched the first-ever Player Impact Programme, a new initiative designed to empower leading women’s footballers to create meaningful social change. Fourteen high-profile players from around the world gathered in Paris to begin the pilot programme, which helps athletes turn their personal passions into real community projects.
The Royal Dutch Football Association (KNVB) has taken another decisive step in strengthening the global visibility of women’s football. The federation has signed a long-term international media rights partnership with IMG – one of the world’s leading sports marketing agencies – to distribute the global media rights for the Vrouwen Eredivisie, the KNVB Cup, and the Johan Cruijff Shield. The landmark agreement covers all territories outside the Netherlands and represents a major milestone in the KNVB’s international growth strategy.
The United Kingdom has formally submitted its unopposed joint bid to host the 2035 FIFA Women’s World Cup, marking a historic moment for women’s football and for the four home nations. England, Northern Ireland, Scotland and Wales have united behind a single proposal designed to deliver the largest single-sport event ever staged on UK soil.
Women’s football has seen unprecedented growth in the last five years. But how can clubs sustain this momentum and build on the boom? Jennifer Haskel, lead of the Sports Business Group’s Knowledge & Insights function at Deloitte, gives exclusive insights into the future of women’s football business.
Sweden’s top women’s football league surpasses SEK 200 million in revenue — but growing financial disparity highlights the sport’s next big challenge.