Tag: alexia putellas

“There is always a beginning and an end. And now I want to change, I want to grow and I want to challenge myself.”

For years, the idea of Alexia Putellas leaving Barcelona felt almost impossible to imagine. Not because football allows fairy tale endings often, and not because there was never interest elsewhere, but because the relationship between player and club eventually moved beyond the usual categories. Alexia was not simply Barcelona’s captain, best player, or most recognizable figure. She became part of the club’s identity during the exact years that identity transformed into something globally recognizable.

Women’s football has progressed, and with that society as well. One of the key pillars to the continuous development of the game has been visibility; typically given by traditional forms of media like broadcast, radio and news articles. Social media has proven to be just as powerful and if not, more because of it’s global reach.