The German Football Association (DFB) has announced a historic €100 million investment to transform the Women’s Bundesliga and strengthen the foundations of women’s football across the country. The initiative, revealed by DFB President Bernd Neuendorf at the association’s recent general assembly, represents one of the largest financial commitments ever made to women’s sports in Germany.
The Rise
Lidl has extended its partnership with UEFA Women’s Football until 2030, cementing its position as one of Europe’s most prominent corporate backers of the women’s game.
The Rise
The Deutscher Fußball-Bund (DFB) has struck a landmark deal with Google Pixel to rebrand Germany’s top women’s football league and invest in the sport’s digital and commercial growth, in what’s being hailed as one of the most significant partnerships in women’s football.
The Rise
The Women’s Super League (WSL) is considering borrowing tens of millions of pounds to accelerate its next phase of growth, in a move that could reshape the landscape of women’s football in England.
The Rise
For the first time in the history of the franchise, Football Manager 26 will officially include women’s football, headlined by the Barclays Women’s Super League (WSL) and the Barclays Women’s Championship.
The Rise
Electronic Arts Inc. and UEFA today announced a new multi-year global licensing agreement that will see the UEFA Women’s Champions League and the UEFA Women’s EURO officially featured in EA SPORTS FC 26.
The Rise