Hamburger SV
Job Description
- Responsibility for the conception, planning and implementation of social media content with a focus on Instagram and TikTok
- Development and establishment of serial formats (e.g. player portraits, behind-the-scenes, matchday formats, personality content)
- Establishing a clear content strategy and tone for women’s football at HSV
- Identification and staging of female players as personalities and figures of identification.
- Developing content approaches that appeal to new target groups
- Participation in the integration of partners into social media formats
- Analysis of relevant KPIs and continuous optimization of content
- Observing trends on Instagram, TikTok and in the women’s football environment, and deriving concrete content ideas.
- Support in the further development of digital formats around match days, events and community activities
- You have successfully completed training or studies in the field of media, communication, marketing or sports management, or you can demonstrate a comparable qualification,
- You have several years of professional experience in the field of social media, content or digital marketing,
- You have a sure sense for platform-specific content,
- You enjoy developing creative ideas and putting them into practice,
- You are a communicative team player (m/f/d) and
- You are flexible with your working hours and willing to work on weekends.
Please state your earliest possible start date and salary expectations.
Please include the following reference number in the subject line of your application: 2635687