News
Social Media Is a Key Pillar to the Rise of Women’s Football
The RiseThere is a direct parallel between the most followed clubs in the world and their successful progression as well as adoration of their players. FC Barcelona femeni is the most followed women's club on Instagram, this putting aside clubs who use a singular account for...
Sixth Street’s Game-Changing Investment in Women’s Game
The RiseThe Bay FC and FC Barcelona investors will replicate the type of multi-club ownership (MCO) model adopted by the likes of Manchester City and Chelsea. The difference with Sixth Street is their primary focus is the women's game; most MCOs with equity in women's...
Report: Saudi Arabian women’s game growth continues
The RiseThe report, "Pioneering Change: Women’s Football in Saudi Arabia", published by the NEOM sport sector in partnership with the Asian Football Confederation (AFC), details how female participation in Saudi Arabian football has skyrocketed since the country's Public...
Exciting discussions about the future of women’s football
The RiseAround 70 industry experts gathered at NIO House in Frankfurt last Friday evening to celebrate the first meet-up of ‘The Rise of Women's Football’. With exciting talks and masterclasses they enjoyed an informative evening. These days, it's rare to have people in the...
Spectator analysis of the top five women’s football leagues
The RiseWhile attendance numbers have risen in the last ten years, particularly for international matches, the individual national leagues have also recorded higher demands in recent years. The broadcast effect following the EURO 2022 in England is especially noteworthy, as...
Football fans frustrated further by United’s Ratcliffe
The RiseWhile Manchester United's men's side negotiate inconsistent form, followers of the Red Devils' women's team remain disappointed by a lack of engagement from the Ineos CEO. Fan disillusionment had threatened to boil over into more than just social media grumbling due...
EURO 2025 will be bigger than the tournament in England
The RiseThe highlight of the new year will take place in Switzerland: This summer, 16 nations will compete for the European Championship trophy. A tournament that should and must set new standards, because UEFA's goals are ambitious. uefa has ambitious goals: medium and long...
“Switzerland hasn’t understood the potential of women’s football”
The RiseSwiss player Lara Dickenmann has won everything there is to win in women's football. After her career, she returned to her home country to promote the women's game as an official. In November, she founded the organization “Fußball kann mehr Schweiz” with fellow...
The leading player agencies in women’s football
The RiseAs women's football continues to professionalise, it is becoming more and more part of the business that the players now need better advice - whether it's contracts, transfers or advertising deals. This is where the agencies and player consultants come into play, who...
Northern Ireland need more investment
The RiseSpeaking in the wake of the Green and White Army’s 3-0 Euro 2025 qualifier defeat to Norway on Tuesday, Nelson said more money was needed at all levels of the country’s game - especially in the national youth setup. While admitting her former international teammates...
PUMA still ahead of the women’s boots game
The RisePUMA's latest lineup of women's boots © PUMA. The German sports brand has long been heralded by women as the benchmark for supporting athletes. Back in 2021, women's football agent Jasmina Covic noted how other brands were hijacking PUMA's investment in female...
Low interest for international game
The RiseAt the press conference ahead of the European Championship play-off against Poland (today, 6.15pm), national team coach Irene Fuhrmann criticised the low level of fan interest in Austria. "We have to ask ourselves whether we did everything we could to promote the game...
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