News
Orlando Pride To Break Women’s Transfer Record With $1.5m Lizbeth Ovalle Deal
The GuardianLizbeth Ovalle is expected to join the Orlando Pride from Mexico’s Tigres UANL on a record transfer fee of $1.5m (£1.1m), a person with knowledge of the negotiations told The Associated Press on Wednesday. Lizbeth Ovalle has been one of North America’s best players...
Women’s Football Pyramid In The Spotlight
Irish FAThe Irish Football Association has launched a consultation on the structure of the women’s football pyramid in Northern Ireland. The consultation is part of the association’s ongoing commitment to develop and strengthen the pyramid, which is a priority in the women's...
From the Pitch to the Platform: Social Media in Women’s Top Leagues
The RiseWith social media now acting as a key driver of fan engagement, club visibility, and commercial growth, it’s becoming an essential metric in assessing the global development of the women’s game. Comparing digital reach across leagues offers valuable insight into how...
TikTok generation buys into savvy Lionesses as Euros glory beckons
The ObserverPhotographs by Lee Martin/The Observer; Nick Potts/PA; Eddie Keogh/Getty Six weeks ago, before Michelle Agyemang’s sudden star burst and Chloe Kelly’s smiling sangfroid, before the nerve-shredding ordeal of Italy and the emotional trauma of Sweden, before the...
Women’s Euro 2025 final to cap £800m boost for UK
The GuardianConsumers are expected to spend almost £184m in pubs and other venues on the day of the final, though more fans are expected to watch the game at home. Photograph: Steven Paston/PA The climax of the exhilarating women’s Euros, as the Lionesses attempt to atone...
Women’s Euro: Which leagues are the most attractive for top players?
The RiseUEFA Women’s Euro 2025 is breaking records everywhere. Attendances at the group stage have been higher than ever before, and viewing figures are soaring. At the heart of it all are the 368 players. Analyzing their clubs and leagues provides interesting insights into...
England shootout win draws 7.4 million TV viewers
BBCEngland will face Italy in the semi-finals after beating Sweden 3-2 on penalties. Photo: Getty Images The match received the biggest TV audience of the competition to date, with a peak audience of 7.4 million and a peak audience share of 65%. It also generated nearly...
Smith joins Arsenal for world record £1m fee
BBCOlivia Smith has scored four goals in 18 matches for Canada. Photo: Getty Images The 20-year-old, who made her international debut at 15, has signed a four-year deal with the Champions League holders. Smith's move breaks the record set by Chelsea in January when...
EURO 2025: A new benchmark for prize money in women’s football
The RiseIn 1989, the German women’s national team won the first ever official UEFA Women's EURO on home soil. While the players secured their place in the history books, they did not benefit financially from their success. The idea of decent pay for women playing football...
What Women’s Football Can Really Offer Brands Today
HorizontNow that the European football leagues are over, attention is turning to Switzerland, where the UEFA Women's EURO 2025 will take place in July. It will not only be the stage for the best European players, but also for numerous prominent brands that have already...
Viagogo Data Shows Decentralised Demand As Women’s Football Goes Mainstream
Insider SportImage: viagogo | Ben Awin A significant uptick in global ticket sales ahead of UEFA Women’s EURO 2025 suggests women’s football is entering a new commercial phase, with fan interest increasingly spread across the tournament rather than concentrated solely on...
Fans Embrace Women’s Football Commercialisation
Mirage NewsUEFA Womens Nations League Germany vs Austria (Photo: IMAGO) While commercial forces in men's football are often criticised by fans, they are viewed more positively in women's football. This is revealed in a new study by the School of Business, Economics and Law at...
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